Ather Energy Limited has informed the Exchange regarding 'Press release titled Ather Energy introduces the Rizta S with a 3.7kWh battery pack, offering an IDC range of 159 km. '.
ATHERENERG · price
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Ather Energy has launched a new variant of its Rizta family electric scooter — the Rizta S with a 3.7kWh battery pack offering an IDC range of 159 km on a single charge. The scooter is priced at INR 1,37,047 (ex-showroom Delhi) and is available for test rides and bookings across India, with deliveries starting this month. The Rizta lineup, launched in 2024, now accounts for over 60% of Ather's total sales and recently crossed the 1 lakh unit milestone within a year. With this launch, the Rizta family now has four variants, and Ather says it is scaling production to meet expected demand.
This product expansion strengthens Ather's position in the family electric scooter segment and could support volume growth given the Rizta's strong traction. The competitive pricing and extended range may help attract more daily commuters, though the impact on margins and market share will depend on execution and competition from rivals like Ola Electric, TVS, and Bajaj.