Easy Trip Planners Limited has informed the Exchange regarding a press release dated April 01, 2026, titled "EaseMyTrip Announces Strategic Collaboration with NSDC and Sanatan AI to Formalise India s Spiritual Economy Through National Entrepreneurship Initiative".
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EaseMyTrip has announced a strategic collaboration with the National Skill Development Corporation (NSDC) and Sanatan AI to launch a national entrepreneurship initiative targeting India's spiritual services economy. The initiative, called '1 Panchayat – 1 Pandit – SANATANAI Shop on Wheels by EMT,' proposes deploying EV-based mobile service units across up to 2 lakh Panchayats over five years. Each unit will function as a local spiritual service hub offering pooja bookings, religious items, travel planning, and virtual darshan services. EaseMyTrip will enable religious and pilgrimage travel services within this franchise-led network, extending its reach into rural and semi-urban markets. Participants will receive training, certification, and MUDRA-linked financing support through institutional frameworks.
This partnership positions EaseMyTrip to expand its presence in the religious tourism segment through a decentralised rural network, though it is a strategic initiative rather than an immediate revenue-generating contract.