Lemon Tree Hotels Limited has informed the Exchange regarding a press release dated September 26, 2025, titled "The Company has signed a Franchise Agreement viz. Keys Prima by Lemon Tree Hotels, Saj by the Lake, Malshej Ghat, Maharashtra".
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Lemon Tree Hotels has signed a franchise agreement for a new property called 'Keys Prima by Lemon Tree Hotels, Saj by the Lake' in Malshej Ghat, Maharashtra. The 55-room hotel will be operated by SAJ Hotels Ltd. and franchised under Lemon Tree for distribution and marketing. The property will include a resto bar, banquet, open event space, swimming pool, and spa, targeting leisure travellers visiting the Western Ghats. The company stated this is the first of several properties it expects to sign with SAJ Hotels Ltd., strengthening its presence in Maharashtra where it already has 13 operational and 11 upcoming properties.
This is a routine franchise expansion with no material financial impact disclosed. It reflects continued growth in Lemon Tree's leisure portfolio but is too small to meaningfully move the stock. Long-term, it adds to the company's pipeline of 110+ upcoming properties.