Press Release on "Unfolding the Story of One of the World s Most Loved Food Brands: LT Foods Unveils DAAWAT® Factory at KidZania for an Immersive, Story-Led Learning Experience for Children .
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LT Foods has partnered with KidZania India, the country's largest indoor edutainment theme park, to launch a branded DAAWAT® rice factory experience aimed at children aged 4-14. The 25-minute interactive session walks children through the Basmati processing journey — from paddy procurement to packaging — and gives them a 200g pack of DAAWAT® Basmati plus a digital certificate. The company describes itself as a billion-dollar global FMCG player in the consumer food space with FY25 consolidated revenue of about Rs. 8,773 crores, growing at a 5-year revenue CAGR of 16% and PAT CAGR of 21%. This is a brand-building and consumer engagement initiative, not a financial or operational announcement. No material financial impact, order, or guidance update is disclosed.
This is a marketing and brand-awareness initiative with no direct impact on revenue, earnings, or operations. It may support long-term brand affinity for DAAWAT® but is unlikely to move the stock on its own.