LTM · price
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LTM Limited announced the launch of BlueVerse M.A.X, an AI-powered marketing orchestration solution built on Salesforce's Agentforce Marketing platform. The solution enables brands to deliver personalized customer experiences across geographies using AI agents for campaign creation, personalization, orchestration, and optimization. The collaboration integrates LTM's BlueVerse AI platform with Salesforce's Agentforce Marketing capabilities. LTM's CEO Venu Lambu stated the company is embedding agentic AI into marketing operations to accelerate ROI for clients. This marks an expansion of the existing partnership between LTM and Salesforce to develop joint AI solutions for enterprises.
The launch of BlueVerse M.A.X strengthens LTM's AI-centric positioning and expands its partnership with Salesforce, which could positively influence client acquisition and revenue growth, though no immediate financial impact is specified.