Nazara Technologies Limited informs the Exchange regarding a press release dated November 12, 2025, titled "Nazara s Subsidiary Absolute Sports Enters Pickleball, Acquires Mumbai Franchise in Indian Pickleball League".
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Nazara Technologies' subsidiary Absolute Sports has acquired the Mumbai franchise in the Indian Pickleball League, marking its entry into the pickleball segment. Absolute Sports, which operates digital sports media platform Sportskeeda, is expanding its sports portfolio beyond cricket, football, and kabaddi content. The company sees pickleball as a fast-growing sport in India with rising consumer interest and participation. Financial details of the acquisition were not disclosed in the headline, but the move is part of Absolute Sports' strategy to broaden its presence in the sports ecosystem.
This is a diversification move into a growing sport and could boost brand visibility and revenue streams for Nazara's subsidiary. The market may view this positively if pickleball traction materializes, though short-term financial impact is likely limited given undisclosed deal size.