Press Release - Spice Lounge Food Works Ltd- Announces that it has secured exclusive Master Franchise Rights for Wing Zone, an internationally recognised Quick Service Restaurant (QSR) brand
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Spice Lounge Food Works Ltd (BSE: 539895), a Hyderabad-based multi-format food service company, has secured exclusive Master Franchise Rights for Wing Zone, an American QSR brand known for chicken wings and bold flavours. Wing Zone, founded in 1993 and headquartered in Las Vegas, currently operates over 30 outlets in the US and 60+ globally. India's first Wing Zone outlet will launch in Koramangala, Bangalore in January 2026, with planned expansion into Hyderabad, Chennai, and other major cities via a mix of high-street stores and cloud kitchens. The company already operates brands including Buffalo Wild Wings, Blaze Kebabs, and Tortilla, with 13+ outlets across 2 states and a 500+ member team. The move is part of its strategy to build a diversified multi-brand food portfolio in India's fast-growing QSR market.
This is a positive growth announcement that strengthens the company's QSR portfolio and gives it exclusive rights to scale a globally recognized brand in India. For shareholders, it signals expansion runway across multiple cities and formats, though execution risk and capital requirements for the rollout remain key things to watch.