Sula Vineyards Limited has informed the Exchange regarding Board meeting held on April 10, 2025.
SULA · price
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Sula Vineyards' Board, at its meeting on April 10, 2025, approved the appointment of Mr. Harish Acharekar as Associate Vice President – Global Brand Ambassador & Head of Experiential Marketing, effective the same day. The appointment was made on the recommendation of the Nomination and Remuneration Committee. Mr. Acharekar brings over 16 years of experience in the Alco-Bev industry, having previously served as a brand ambassador at Bacardi, and has worked with brands like Four Seasons, Food Matters, and Brindco. He is a Certified Sommelier from the Court of Master Sommeliers and holds a WSET Level 3 certification in Wines & Spirits.
This is a strategic hire aimed at strengthening Sula's brand and experiential marketing capabilities as the company continues to expand its premium wine portfolio. The external appointment of an industry veteran from a major spirits brand like Bacardi could support brand-building efforts, though the mid-level nature of the role means limited direct impact on stock price.