Tilaknagar Industries hikes stake in Bartisans to 41.45% with INR 2 cr infusion
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Tilaknagar Industries is investing INR 2 crore more in Bartisans, a ready-to-pour cocktail mixer brand, raising its stake from 36.17% to 41.45% on a fully diluted basis. The capital will fund growth, quick commerce expansion, and new single-serve packaging. Bartisans, founded in 2021, has more than doubled its quick commerce volumes in FY26, with this channel now about 65% of sales. This is TIs follow-on investment after first investing in September 2024. Funded through internal cash resources.
Shows confidence in premium mixer category and cocktail culture growth. Small capital deployment from internal cash, limited direct financial impact.