BSEAdcounty Media India LtdMediumPositive
Announced Tue, 24 Feb · 13:42 IST

We hereby inform the launch of a new proprietary platform "PUB-361- Publisher Reporting & Ad Operations Platform" integrated with the Google Ad Manager 360. Please refer attachment for details.

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▲ positive · ▼ negative · ● neutral filings · teal = economic event · numbered = multiple that day (click to pick). Times IST.

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Awaiting price reaction for this filing.

AI summary

Adcounty Media India Ltd has launched a new proprietary platform called 'PUB-361 – Publisher Reporting & Ad Operations Platform' on February 24, 2026. It is an AdTech SaaS platform built for publishers and ad operations teams, integrated directly with Google Ad Manager 360 via APIs. The platform offers real-time revenue reporting, impression tracking, eCPM and fill rate analytics, ad trafficking tools, and role-based access controls. It is initially available in India, South East Asia, and the UAE, with further expansion planned based on market demand. The company has stated that the financial impact is currently not ascertainable and will depend on market adoption.

Likely market impact

This is a product expansion move that strengthens the company's ad-tech portfolio, but with no quantifiable revenue impact disclosed, it is unlikely to drive immediate material upside for shareholders. It is a positive strategic signal for long-term growth if adoption picks up.