MUFTIBSECredo Brands Marketing LtdMediumNeutral
Announced Tue, 26 May · 18:51 IST

Transcript of Earnings call held on May 22, 2026

Mgmt Guided Margin PressureInvestor Communications View source PDF

MUFTI · price

Loading chart…

▲ positive · ▼ negative · ● neutral filings · teal = economic event · numbered = multiple that day (click to pick). Times IST.

Price reaction · full curve 14 horizons · vs prior close
-5.5%1-day move
₹90.40
prior close
₹90.85
base price
After-mkt
timing
5m10m15m30m1D2D3D4D5D7D15D1M2M3M
-0.4-0.4-1.0-1.4-5.5-8.6-0.3-1.5-3.6-4.5+1.0-3.2-6.0
Up moveDown movePending
AI summary

Credo Brands Marketing (MUFTI) reported Q4 FY26 revenue of INR 162 crores, up 6% YoY, with EBITDA flat at INR 42 crores (25.6% margin) and PAT of INR 15.3 crores (9.4% margin). For FY26, revenue was INR 592 crores (flat YoY) with EBITDA margin of 26%. The company is undergoing Mufti 2.0 transformation, opening premium format stores while closing underperforming ones - net 17 stores reduced in Q4 with 7 new premium stores opened. FY27 outlook is cautious with mid-single-digit growth expected amid geopolitical tensions and inflationary pressures. Ad spend is guided to increase to 8-10% of revenue, which will pressure EBITDA margins to around 23-24% in FY27. Online channel grew ~75% YoY and now contributes ~9% of revenue. The company maintains gross margins in 56-58% range.

Likely market impact

The company is in a transition phase prioritizing brand building over near-term profitability. Higher ad spend guidance (8-10%) will compress FY27 margins by ~300 bps, signaling short-term earnings pressure despite strategic investments in premiumization and omnichannel.