Thomas Cook (India) Limited has informed the Exchange regarding a press release dated July 29, 2025, titled "Thomas Cook India and SOTC Travel maximise on the Festival/Carnival Tourism trend - Launch unique holidays around Global and Indian cultural celebrations".
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Thomas Cook India and its group company SOTC Travel have launched a new portfolio of holiday packages themed around global and Indian festivals and carnivals. The move is driven by data from their India Holiday Report showing nearly 75% of respondents expressed strong interest in experience-led holidays. Packages span destinations like Spain's La Tomatina, Germany's Oktoberfest, Brazil's Rio Carnival, and Japan's Sapporo Snow Festival, alongside Indian offerings such as Rann Utsav in Gujarat, Hornbill Festival in Nagaland, Goa Carnival and Jaisalmer Desert Festival. The company noted strong demand across segments including Millennials, Gen Z, couples, families, and Corporate MICE, with interest extending beyond metros to Tier 2-3 cities.
This is a product launch announcement rather than a financial event, so direct stock impact is limited. However, it signals the company's effort to capitalise on the growing experiential travel trend, which could support holiday booking volumes and revenue growth if demand materialises.