Thomas Cook (India) Limited has informed the Exchange regarding a press release dated July 02, 2025, titled "Thomas Cook India & SOTC Travel launch TravSure A pioneering, comprehensive, safe travel program to assure customers in uncertain times".
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Thomas Cook (India) Limited and its group company SOTC Travel have launched 'TravSure', a first-of-its-kind safe travel program aimed at restoring customer confidence amid global uncertainty. The program offers free rescheduling and refunds on unutilized international group tour services during emergencies, plus additional trip protection covering flight rescheduling costs, hotel stays, and other expenses up to USD 1,500 per person. It specifically covers situations typically excluded by traditional travel insurance, such as war or war-like disruptions, political unrest, riots, and airspace closures. A dedicated 24/7 customer support resource will assist travellers in real time. The initiative positions Thomas Cook and SOTC as customer-first brands filling a critical protection gap in the Indian outbound travel market.
This is a service-led initiative rather than a financial event. It could help Thomas Cook and SOTC attract more international group tour bookings by addressing a key consumer concern around travel safety, potentially supporting future revenue. No immediate material financial impact on shareholders, but the move strengthens brand differentiation in a competitive travel market.