ListedSMECENTURYOOH

Century Business Media IPO

Century Business Media IPO is an SME IPO raising ₹17 Cr at ₹70 – ₹74 a share. It listed on 21 Sept 2026 at ₹74, 0.0% against its issue price of ₹74, and trades at ₹57 today (−23.0% since issue). It was subscribed 54× in total.

₹74
Issue price
₹57
Price now
−23.0%
Since issue price
21 Sept 2026
Listed on
54×Subscribed (final) · all exchanges

53.9 times more demand than shares on offer

populated partly populated we hold nothing here — the tab says why

Where your money goes

Only the fresh issue reaches the company. The offer for sale is existing shareholders selling their own stock — that money goes to them, not the business.

Fresh issue — to the company₹17 Cr
Offer for sale — to existing holders₹0 Cr

A red herring prospectus is filed before the price is fixed, so it states share counts rather than rupee amounts. derived: shares x cut-off price Rs74 + OFS by subtraction from exchange total Rs17 Cr. Checked: exchange issue size Rs17 Cr vs derived Rs17.1 Cr (0.6% apart).

What the fresh money funds

The stated uses of the net proceeds, from the prospectus’s Objects of the Issue table. Only the fresh issue funds these — the offer-for-sale money goes to the selling shareholders above.

Funding Capital Expenditure towards Purchase of Media Assets₹4 Cr
Payment of Security Deposit for advertising rights at Patna Airport₹4 Cr
To meet Working Capital requirements₹3 Cr
Repayment of certain borrowing availed by the Company₹1 Cr

As stated in the prospectus. “General corporate purposes” is the part with no committed use; SEBI caps it at 25% of the issue.

The price they’re asking

From the prospectus’s own “Basis for Issue Price” — the issuer’s earnings multiple against the peers it chose to compare itself with.

8.6×earnings — this issue
20.6×median of its named peers

Priced 58% below the median multiple of the peers the issuer itself names.

Listed peer (issuer’s choice)P/ERoNWEPS
Bright Outdoor Media Limited29.48×12.96%₹12.26
Signpost India Limited20.55×24.13%₹13.14
Simca Advertising Limited12.75×57.24%₹18.88
This issue8.6×30.83%₹8.61

derived: cut-off price Rs74 / stated EPS Rs8.61 (FY2025-26 (Financial Year ending March 31, 2026) Basic & Diluted EPS, as restated). Peer figures are as printed in the prospectus — they date from its filing, not today. A multiple is one lens, not a verdict.

Terms of the issue

The mechanics of what is being sold. Held for every issue we track.

Price band₹70 – ₹74
Cut-off price₹74
Issue size₹17 Cr
Shares per lot1600
Minimum application₹1,18,400
Minimum quantity3200
Face value₹10
Listing exchangesBSE
ISININE16VF01010
Bidding hours10:00 – 17:00 IST
Bidding window11 Sept 2026 – 16 Sept 2026
SME
What being an SME issue means here. SME issues list on NSE Emerge or BSE SME. They disclose less than mainboard issues, trade far more thinly, and — by regulation — the minimum application is a full lot worth roughly ₹1–1.5 lakh rather than about ₹15,000. That is why the minimum above is so much larger than for a mainboard issue.

Not here yet

The anchor-investor allocation — which institutions were allotted shares before bidding opened — is still to be read out of its document.