Rentomojo IPO
Rentomojo IPO is a mainboard IPO raising ₹1,256 Cr at ₹384 – ₹404 a share. The smallest application you can make is 37 shares, costing ₹14,948 at the top of the band. Bidding has closed; the shares list on 17 Sept 2026. So far it has been subscribed 73× in total.
72.9 times more demand than shares on offer
populated partly populated we hold nothing here — the tab says why
What happens when
Next: bidding closes on 11 Sept 2026.
What this company actually does
Read out of the prospectus’s business section, stripped of its marketing language.
Rentomojo runs an online rental and subscription platform that lets urban consumers rent home furniture and appliances (beds, mattresses, washing machines, refrigerators, wardrobes, sofas, televisions, water purifiers) on monthly plans instead of buying them. The company handles the full product lifecycle itself — procurement, warehousing, delivery, installation, servicing, refurbishment, and reverse logistics — and reaches customers both online and through 82 experience stores across 29 Indian cities.
How it earns
Subscription-based monthly rental fees from consumers on long-term, auto-renewing contracts for furniture and appliances, with revenue recognised over the subscription period.
Who buys
End consumers (B2C) across 29 Indian cities; subscriber base of 253,825 as of March 31, 2026. No customer-concentration figures are disclosed. Brand partners supplying products include Haier, Wakefit, Livpure, Duroflex and Dixon Technologies (manufacturing partner for private-label appliances).
Scale
As of March 31, 2026: 253,825 live subscribers, 851,184 live items, 82 experience stores, 20 warehouses with 538,933 sq ft of warehousing space, 29 cities; 1,688 refurbishment personnel as of September 30, 2025; Revenue from Operations of ₹3,869.88 million (~₹386.99 crore; conversion: 10 million = 1 crore) in Fiscal 2026.
What it says sets it apart
- Market leader in India's organised home furniture and appliances rental market (excluding water purifiers), with ~42%-47% share of subscription revenue in Fiscal 2025 and 50%-55% of live subscribers as of March 31, 2025 and September 30, 2025 (Redseer Report).
- Multi-stack full-stack model with 11 consumer touchpoints per subscription lifecycle, versus the typical 3-5 touchpoints in D2C product commerce, making replication difficult.
- Largest in-house and contractual refurbishment workforce amongst leading home furniture and appliance rental platforms in India — 1,688 technicians, carpenters, painters and unskilled workers as of September 30, 2025 — enabling asset useful life beyond 10 years (Fiscal 2017 and 2018 cohorts still generating 56.12% and 60.92% of revenue respectively as of March 31, 2026).
- High organic customer acquisition — organic traffic share of 61.37% in Fiscal 2026 and 67.31% in Fiscal 2025 — keeping subscriber acquisition costs low.
- Fastest delivery turnaround among leading platforms, improved from 3.77 days in Fiscal 2024 to 2.35 days in Fiscal 2026, while occupancy held at 83.34%, 82.82% and 86.43% in Fiscals 2026, 2025 and 2024 respectively.
Revenue mix
The numbers at a glance
The price they’re asking →derived: cut-off price Rs404 / stated EPS Rs10.1 (FY26 (year ended March 31, 2026) diluted EPS, derived from Restated Financial Information per Ind AS 33). Stated figures are as printed in the prospectus; margins, growth and the borrowing ratio are computed from its own summary table. A multiple is one lens, not a verdict.
The last few years in numbers
From the prospectus’s own summary financial table (Restated consolidated for FY26 and FY25; Restated standalone for FY24 (only standalone Ind AS financials available for FY24 per auditor's report)). Margins and growth are computed from the stated figures; everything else is as printed.
| Period | Revenue | Profit after tax | PAT margin | Net worth | Borrowings |
|---|---|---|---|---|---|
| FY2026 | ₹387 Cr+46% | ₹104 Cr+142% | 27.0% | ₹296 Cr | ₹188 Cr |
| FY2025 | ₹266 Cr+38% | ₹43 Cr+92% | 16.2% | ₹184 Cr | ₹155 Cr |
| FY2024 | ₹193 Cr | ₹22 Cr | 11.6% | ₹140 Cr | ₹147 Cr |
Where the money goes
The offer →88% of this issue is existing shareholders cashing out — only the fresh issue reaches the business.
How the book stands today
The category split is the number worth reading, not the total.
QIB: 177× their allocation. Retail: 16×.
What could go wrong
All 14risks & documents →From the register read out of the issuer’s own prospectus — each item is quoted verbatim with its page on the risks tab.
What we hold for this issue
Stated up front on every issue, so a sparse page reads as a fact about the source rather than a broken one.
How this cohort has done
63 mainboard issues listed in 2026 that we can price today. This is the group it is about to join.
Neither figure is a forecast for this issue — they describe what happened to comparable issues. Full cohort analytics →
Led by Axis Capital Limited — median +35.0% across the 112 of its issues we can price. All lead managers →
What to watch
- 88% of the issue is offer for sale — only ₹150 Cr of new money reaches the company.
- The asking multiple is 40× earnings, and the issuer names no listed peers to compare it against.
- The register's top risk: NCLT petition seeks to block the IPO (prospectus page 36).
Each line restates a disclosure from the prospectus or the exchanges — nothing here is a recommendation to apply to this issue.
Track this company once it lists
Results, orders, board decisions and every other filing — summarised and sent to your WhatsApp the minute they are out.
Figures are as published by the exchanges and the issuer’s prospectus. MarketPing publishes facts, comparisons and history only — nothing here is a recommendation to apply to this issue, and we do not publish grey market premium.