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URBANCOBSEURBAN COMPANY LIMITED· RetailingHighNegative
Announced Fri, 14 Aug, 2026 · 10:33 IST

Accel India IV sells 1.30% stake in Urban Company via open market

Fii Holding DeclinedOwnership Changes View source PDFExplain this filing

URBANCO · price

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▲ positive · ▼ negative · ● neutral filings · teal = economic event · numbered = multiple that day (click to pick). Times IST.

Price reactionminutes from the announcement price · days from the prior close
+2.2%Reaction day
₹141.07
prior close
₹142.67
announcement price
In-mkt
timing
Nifty Smallcap 250market-0.5%+2.7% vs market
E-Retail/ E-Commerce peers, median of 12sector-1.0%+3.2% vs sector

On the reaction day the stock moved 2.7 pts more than Nifty Smallcap 250 and 3.2 pts more than its E-Retail/ E-Commerce peers, over the same two closes: a difference in percentage points, not a measure of what the filing did.

Minutes after the announcementfrom the announcement price · no benchmark
Stock
5m
+0.1
10m
+0.9
15m
+0.0
30m
+0.0
Sessions after the filingfrom the prior close
StockMarketvs marketSectorvs sector
Reaction day
+2.2-0.5+2.7-1.0+3.2
Next day
+2.6-0.3+2.9-0.4+3.1
2d
+2.4-0.1+2.5-1.4+3.8
3d
+4.9-0.7+5.7-2.0+6.9
4d
+3.1-0.1+3.2-0.5+3.6
5d
+11.6+0.3+11.3+0.9+10.7
1w
+20.3-0.1+20.4+0.2+20.1
15d
+29.0+0.6+28.4+0.3+28.7
1m
+12.9-2.6+15.5-1.5+14.4
2m
+14.0-2.9+16.9-0.4+14.4
3m
—————
UpDownMarket · Nifty Smallcap 250Sector · E-Retail/ E-Commerce peers, median of 12Pending

Minute windows have no benchmark: there is no intraday index history to compare against.

AI summary

Foreign investor Accel India IV (Mauritius) sold 2 crore equity shares of Urban Company on August 13, 2026 via open market. Its stake dropped from 6.14% to 4.84%. The seller is not part of the promoter group.

Likely market impact

Signals FII selling pressure; Accel trimmed its position but remains a sizeable holder above the 5% disclosure trigger for further changes.