The Company has informed that the Board of Directors at the Board meeting held on 7th May, 2026 , has approved the execution of SSPA for acquiring stake in IncNut Digital Private Limited.

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Price reactionminutes from the announcement price · days from the prior close

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₹452.20

prior close

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announcement price

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Nifty Smallcap 250market · index membership as recorded later (tracked since Jun 2026)+1.0%-0.6% vs market

Personal Care peers, median of 13sector+0.6%-0.2% vs sector

On the reaction day the stock moved 0.6 pts less than Nifty Smallcap 250 and 0.2 pts less than its Personal Care peers, over the same two closes: a difference in percentage points, not a measure of what the filing did.

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AI summary

Emami Ltd's Board has approved acquiring 60% stake in IncNut Digital Private Limited through a Share Subscription and Purchase Agreement (SSPA). The total consideration is up to Rs. 321 crores in cash. IncNut Digital operates through its subsidiary IncNut Lifestyle Retail Private Limited, which runs personalized beauty brands Vedix and SkinKraft. The deal is expected to close within 30 days, following which IncNut Digital will become Emami's subsidiary. The company also plans to acquire the remaining stake within 4.5 years based on future performance. IncNut Digital had consolidated turnover of Rs. 175.1 crore in FY 2024-25.

Likely market impact

This acquisition strengthens Emami's presence in the high-growth personalised beauty and personal care (BPC) segment. The Rs. 321 crore deal adds Vedix and SkinKraft brands to Emami's portfolio, positioning the company to capture growing consumer demand in customized beauty products.