Announced Tue, 8 Sept, 2026 · 11:58 IST
Fredun Pharma acquires pet wellness brand Furlicks from USV
FREDUN · price
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Price reaction · full curve 14 horizons · vs prior close
+4.1%1-day move
₹1391.50
prior close
₹1355.10
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AI summary
Fredun Pharmaceuticals has acquired Furlicks, a pet-wellness brand with oral-strip pet supplements, from pharma major USV and its subsidiary Wellbeing Nutrition. The deal marks Fredun's entry into India's pet wellness market. Furlicks covers skin, gut health, joint care, calming, oral care and multivitamins. Fredun plans 12 new SKUs in phase 1 and 32 in phase 2 to scale it into a broader pet-wellness platform.
Likely market impact
Diversification move into pet wellness; Fredun plans 44 new SKUs across two phases using its existing manufacturing and distribution scale.