Grasim appoints Sachin Sahay as CEO of Birla Opus Paints
GRASIM · price
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Grasim Industries has appointed Mr. Sachin Sahay as Chief Executive Officer of its paints business Birla Opus Paints, and as Senior Management Personnel, effective 16th February 2026. He joins from ITC, where he last served as Executive Vice President, Sales, with over 30 years of experience in FMCG sales and marketing. He led ITC's FMCG transformation and built large-scale distribution across urban and rural markets.
Brings a proven FMCG sales leader to steer Birla Opus Paints, seen as a positive step for the paints segment's growth ambitions.