Liqvd raises Adlift stake to 100 percent

Listed Co AcquisitionStrategic Transactions View source PDF Explain this filing

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AI summary

Liqvd Digital India bought the remaining 23.21% of Adlift Marketing, or 23,211 shares, for Rs 9.00 crore in cash. Its stake rises from 76.79% to 100%, making Adlift a wholly owned subsidiary. The purchase is funded from IPO proceeds and remains subject to required approvals. Adlift provides digital marketing and IT services in India and the US, with FY2025-26 turnover of Rs 3,803.27 lakh.

Likely market impact

Liqvd now receives all of Adlift's profits and has full control, while the cash cost and Adlift's performance will influence shareholder returns.