RELIANCENSEReliance Industries Limited· RefineriesHighPositive
Announced Fri, 18 Jul · 10:38 IST

Please find attached a media release by Reliance Retail Ventures Limited, a subsidiary of the Company, titled Reliance Retail Acquires Kelvinator: Forging a New Era in India's Consumer Durables Market. '.

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AI summary

Reliance Retail Ventures Limited (RRVL), a subsidiary of Reliance Industries, has acquired Kelvinator, an iconic consumer durables brand best known for refrigerators and the vintage tagline 'The Coolest One.' The acquisition is aimed at strengthening Reliance Retail's leadership in India's fast-growing consumer durables and premium home appliances market. Kelvinator brings over a century of brand legacy and is being integrated into Reliance's 19,340-store omni-channel retail network. RRVL reported a consolidated turnover of ₹3,30,870 crore and EBITDA of ₹25,053 crore for FY25. Financial terms of the deal have not been disclosed in this release.

Likely market impact

This acquisition expands Reliance Retail's brand portfolio in consumer durables, adding a trusted legacy brand to its ecosystem. For shareholders, it signals continued aggressive expansion in non-grocery retail categories, though the absence of deal financials makes it hard to quantify the near-term impact on RIL's consolidated earnings.