United Spirits raises stake in Sober to 25% via INR 3.2 cr investment

Listed Co AcquisitionStrategic Transactions View source PDF Explain this filing

UNITDSPR · price

Loading chart…

▲ positive · ▼ negative · ● neutral filings · teal = economic event · numbered = multiple that day (click to pick). Times IST.

Price reactionminutes from the announcement price · days from the prior close

+0.1%Reaction day

₹1316.30

prior close

₹1285.00

announcement price

After-mkt

timing

Nifty 100market · index membership as recorded later (tracked since Jun 2026)-0.3%+0.4% vs market

Breweries & Distilleries peers, median of 24sector-1.2%+1.3% vs sector

On the reaction day the stock moved 0.4 pts more than Nifty 100 and 1.3 pts more than its Breweries & Distilleries peers, over the same two closes: a difference in percentage points, not a measure of what the filing did.

Minutes after the announcementfrom the announcement price · no benchmark

Stock

+0.1

10m

+0.7

15m

+0.2

30m

-0.4

Sessions after the filingfrom the prior close

StockMarketvs marketSectorvs sector

Reaction day

+0.1-0.3+0.4-1.2+1.3

Next day

+1.7+0.3+1.4+0.5+1.2

+2.0-0.8+2.8-0.7+2.7

-0.3-0.3-0.0+0.4-0.7

+1.0+0.6+0.4+1.4-0.4

+1.0+0.9+0.1-1.7+2.7

+2.3-0.5+2.8+1.0+1.3

15d

+7.8+2.6+5.2+5.8+2.0

+7.6+2.2+5.3+2.6+5.0

-2.8-10.4+7.6-8.2+5.4

+3.6-1.2+4.9+5.9-2.2

UpDownMarket · Nifty 100Sector · Breweries & Distilleries peers, median of 24Pending

Minute windows have no benchmark: there is no intraday index history to compare against.

AI summary

United Spirits will invest an additional INR 3.2 crore in Sober (V9 Beverages) by subscribing to 1,762 CCPS, raising its stake from 15% to 25% on a fully diluted basis. Sober is a zero-alcohol beverage brand with FY25 revenue of INR 1.49 crore. The funds will support Sober's growth and operating cash needs. The deal is a related party transaction at arm's length, in cash, and expected to complete by 20 February 2026.

Likely market impact

Modest stake build-up in a small zero-alcohol startup. Aligns with diversification strategy but limited near-term impact on USL's core alcohol business.