AdCounty Media updates on Adaxx Pro acquisition; 99.95% stake bought for Rs 10 cr
Price
▲ positive · ▼ negative · ● neutral filings · teal = economic event · numbered = multiple that day (click to pick). Times IST.
AdCounty Media India, a listed AdTech company, completed the acquisition of a 99.95% stake in Adaxx Adtech & Media LLP for Rs 10 crore in March 2026. This press release updates on the integration. Adaxx Pro will serve as the company's programmatic advertising and branding platform, adding audience targeting, media buying, inventory management, and campaign optimisation capabilities to AdCounty's existing performance marketing, mobile ads, and Connected TV offerings.
Positive for shareholders - acquisition expands AdTech capabilities into programmatic and brand advertising, broadening addressable market. Chairman highlights synergy potential.