Poonawalla Fincorp Limited has informed the Exchange regarding a press release dated April 15, 2025, titled "Poonawalla Fincorp Launches Gold Loan Business".
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Poonawalla Fincorp Limited (PFL), a Cyrus Poonawalla Group NBFC focused on consumer and MSME lending, has launched a Gold Loan business as a new secured lending product. The product offers approvals in under 30 minutes, minimal documentation, and multiple repayment options, targeting individuals and small businesses needing quick funds against gold. To support this expansion, PFL plans to open 400 new branches in Tier 2 and Tier 3 cities in a phased manner over the next four quarters. The company currently has an AUM of approximately ₹35,550 crore as of March 31, 2025, spread across 18 states and 2 union territories.
This launch diversifies PFL's product portfolio into a growing and resilient secured lending segment and signals aggressive branch-led expansion, which could drive AUM growth over the coming quarters. Shareholders should view this as a positive strategic move, though execution of 400 new branches and competition from established gold loan players will be key things to watch.